The AI toolkit for marketers — pick the right tool per job, extract and protect brand voice, plan campaigns, master Generative Engine Optimization (GEO), build small marketing automations, recognize when AI is your thinking partner vs when it lies, and measure with judgment

The creative workflow with AI — building a personal creative library, briefs and moodboards, the 2026 creative stack, and the rights/provenance layer (C2PA).

Run a creative studio pipeline end-to-end — asset systems, multi-platform content engines, slide decks beyond template fills, QA/brand safety/approval loops, and storytelling at scale.

Image generation for production — product imagery and mockups, marketing visuals, illustration in brand style, photo editing, and going from one image to an asset set.

Video generation pipelines — the 2026 video landscape, short-form social, product demos, storyboards and pre-viz, voice/music/sound design, captions and localization.

A non-technical introduction to AI agents — what they are, how they work, where you already use them, when they fail, and how to work alongside them effectively.

AI-accelerated product management — specs & PRDs, user research synthesis, competitive analysis, roadmap comms, A/B test design, and coding-lite tools for PMs

The recipe book for non-technical sales practitioners — signal-based prospecting, outreach at scale with verified facts, pre-call dossiers, AI-assisted forecasting, polished proposals, lightweight coding for sales workflows, and Copilot inside CRM-grounded selling

Advanced Copilot workflows for Business Analysts in large enterprises — requirements elicitation, process mapping, stakeholder communication, data exploration, change impact analysis, and enterprise governance.

Operational deep dives into Copilot inside the five M365 apps you use every day — Outlook, Word, Excel, PowerPoint, and Teams. Concrete prompts, daily moves, and the failure modes specific to each app, calibrated to Agent Mode (the default since April 2026)

The daily AI toolkit for knowledge workers — pick your tool stack, run document and deck workflows, master email and meeting comms, conduct cited research, and route every job to the surface where it actually belongs

Run a marketing team or digital agency on Cowork — brand-tuned content, SEO audits, campaign planning, and client-ready performance dashboards, anchored on Anthropic's official Marketing plugin

For workers who hear 'AI' daily and aren't sure why — your soft skills are the moat and you don't have to wait for technical specialists anymore