Course · 5 chapters

Marketing & Agence avec Cowork

Ship brand-voice content, SEO audits, campaign and email-sequence plans, and monthly client reports as Live Artifacts on Claude Cowork. 5 practitioner chapters.

Paidpractitioner5 chapters102 minEnglish + 6 languagesCertificate on completion

What you'll be able to do

  • Generate brand-voice content with /draft-content
  • Run end-to-end SEO audits with /seo-audit
  • Plan multi-channel campaigns with /campaign-plan
  • Build email nurture sequences with /email-sequence
  • Manage a digital agency with per-client Projects
  • Schedule client reports as Live Artifacts

What's inside

  1. 1
    Marketing avec Cowork : par ici

    Une orientation sur l'ensemble du parcours marketing — de la voix de marque au contenu, audits SEO, campagnes multicanal et mode agence à grande échelle.

    12 min
  2. 2
    Contenu aligné sur ta marque

    Utilise /draft-content avec ta voix de marque — produis des articles de blog, des variantes sociales, des emails, du copywriting de landing pages et des études de cas qui passent /brand-review du premier coup.

    22 min
  3. 3
    Audits SEO et optimisation

    Utilise /seo-audit de bout en bout -- diagnostique un site en production, enrichis ta strategie de mots-cles par cluster, et publie des articles longs avec le squelette SEO complet integre.

    22 min
  4. 4
    Campagnes & Sequences d'E-mails

    Planifie des campagnes multicanales avec /campaign-plan et /email-sequence -- objectifs, mix de canaux, calendriers de contenu, indicateurs de succes et parcours de nurturing complets en une seule session Cowork.

    22 min
  5. 5
    Le mode agence à grande échelle

    Gère une agence digitale sur Cowork — des Projets par client, des rapports de performance mensuels sous forme de dashboards Live Artifacts, et une marketplace privée qui diffuse le style maison.

    24 min

Frequently asked questions

What will I learn in this Claude Cowork marketing course?
You learn to run marketing and agency work on Claude Cowork using Anthropic's official Marketing plugin: generating brand-tuned content, running SEO audits, planning multi-channel campaigns and email sequences, and delivering client-ready performance reports. The path spans five chapters, including a dedicated agency-at-scale module.
Who is this course for?
It is built for marketing professionals, agency operators, and content and SEO practitioners who want to run client and in-house marketing on Claude Cowork. It is a practitioner-level path aimed at a business audience, not engineers.
Do I need to know how to code to take this course?
No coding is required. The path teaches Cowork slash-command workflows like /draft-content, /seo-audit, /campaign-plan, and /email-sequence, so you work through commands and Projects rather than writing code.
How is the course structured and is there a certificate?
The path is organized into five chapters: a Start Here orientation, then Brand-Tuned Content, SEO Audits & Optimization, Campaigns & Email Sequences, and Agency Mode at Scale. When you complete all chapters in the AI Academy you receive a certificate of completion.
Is this a paid course?
Yes. This is a paid path included with an AI Academy by Anthropos subscription, with no free preview chapters. A subscription unlocks all five chapters and the completion certificate.

Earn a certificate

Complete all chapters to receive your certificate of completion.