Campaigns & Email Sequences

Pick channels by where the audience actually consumes, not by reflex — and pull HubSpot and Klaviyo into the loop so segments flow to the orchestration tools that ship the work. · ~3 min

Every well-designed email sequence has the same shape — 3 to 7 emails, journey-staged, one urgency cap, three subject-line variants, each email standing alone. · ~3 min

The campaign's message has to land in a market with other voices — /competitive-brief surfaces the positioning the team needs before the first asset ships. · ~3 min

The full cadence — /campaign-plan brief, /competitive-brief positioning, /email-sequence + /draft-content production, connectors carry segments and metrics back. · ~3 min